Film and Digital Television

First reading “The Future of TV Isn’t Apps. We Need All Our Channels in One Place” I can agree with somewhat of the authors complaints, as in new media becoming the holy grail of TV/entertainment. Maybe not at the moment but new media is making a big impact on the way TV is delivered and how is that? “When we speak of the true ‘holy grail’ of content and entertainment, consumers want the ‘Three W’s’: whatever content they want, whenever they want it, wherever they want it (Gary Myer).” Viewers do not care whether they get TV content over Wi-Fi, television through their tablet of whatever, the age of having one dominant TV and everyone having to take turns watching what they want has changed. Now if cable can enter new media involving apps and providing just as much channels as they provide on traditional television, that would make cable dominant. With new media like Amazon fire, Netflix, Roku, even YouTube there are some flaws, like only giving content for there personal catalog, and even YouTube voice recognition, and also you have to wait for new content, we kind’ve lose the freedom of browsing through many channels. I personally still like using cable, I’m a little old school so I have balance of using both traditional way of entertainment and using digital outlets.

Second reading “The Future of TV Is Here. Can Cable Survive?”  The advantages of future television is not only people can watch there favorite shows anytime they want, but this new business has also become less cost effective, viewers that subscribe the apps like Netflix, Amazon Fire, Hulu, and Roku are saving about 600 or more dollars then having traditional cable. Not only viewers but new business can effectively gain competitive advantage over traditional cable companies because they are cutting the medium/ third party out, so companies like Netflix that are only charging $8 a month compared cable $100 bills are still competing financially because they are not in depth to any third party.